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Third article from Brybe's case studies series. In today's blog, we take a closer look at Clean & Clear – the company that managed to drive brand awareness and ad recall amongst teens on TikTok for new limited-edition bottles in India.

The second article from Brybe's case studies series. In today's blog, we will take a closer look at the marketing campaign of the company Guess, which has been incredibly successful in raising engagement and affinity of the brand among the youngest users – all thanks to the skillful use of TikTok.

The first article from Brybe's case studies series. In today's blog, we will discuss an extremely interesting story of Universal Pictures – a company that has managed to engage American TikTok users and promote its upcoming movie thanks to its interaction with a very popular topic.

Have you ever heard of the tosha__ptp profile on TikTok? These two extremely creative influencers have managed to acquire unbelievable popularity in no time with one simple trick that could possibly be the true goldmine for the music industry and music promotion purposes. Find out more about them in our case study here, at Brybe.com.

Knowing the market is one of the most important things in business – especially when working in such a dynamic industry as influencer marketing. Today on Brybe.com we decided to take a look at some of the case studies presented by Neal Schaffer – social media educator at Rutgers University – and tell you about some of the most interesting collaborations between influencers and brands.

Based on the recent survey of Klear Research, we have some up-to-date data for you concerning prices and costs while working with influencers. Take a look at Brybe and find out that influencer marketing is not as expensive as you might think. Please note that these are only analytical data based on the Klear report and the actual pricing may differ based on the individual engagement and the character of the campaign.

CEO of Instagram, Adam Moseri, has just announced that the platform has taken "some important steps to make sure people know when creators are getting paid for their posts" when at the same time TikTok deal affects the majority of marketers' future ad plans. Will the balance of the influencer marketing platforms be completely redefined? Find out more about that here at Brybe!

Over the past few months, COVID-19 has completely dominated all social media platforms and websites, which has not only been the reason for the marketing drops recorded by many influencers and brands but is also an opportunity that each of us can benefit from. Learn how to use local content creators to take advantage of the pandemic and, instead of losing money on it, use it to achieve success together with Brybe!

New to influencer marketing? You do not need any intermediaries. Work directly with influencers, get rid of costs, and be free with Brybe.com!

TikTok is one of the best social media platforms for influencer marketing if you are hoping to reach the so-called Generation Z. Sponsored – and sometimes even organic – content on TikTok can resonate to make you reach an entirely new audience – but how to achieve that? Below you will find an article with a couple of steps for increasing sales with TikTok influencers that could change your perception of this social media platform and make you start using it in a brand new way!